I first discovered Jacquemus when noticing the sense of style of the label’s owner and creative director, Simon Porte Jacquemus. At that time, he was showcasing his new season of womenswear “La Bomba”. His creations and shows are quite different from other fashion labels, presenting a sense of elegant louche. But the thing that caught my eye was what he wore and his style continues to inform my own. I was disappointed to learn that he only designed womenswear, until now that is.
Much to my delight, shortly after completing his last project “La Bomba”, he announced that he will now embark on a new path and will start his menswear line. I have been waiting in anticipation since then and it is finally here.
Here it is, Le Gadjo, presented on the coastline of Simon’s hometown Marseille in the South of France. Enjoy!